Color is not decoration.
It is position.
This project explores lipstick as a statement rather than an accessory.
Built around contrast — red against white, softness against intensity — the film positions color as identity, not embellishment.
UTE becomes a language of presence.
Identity has no singular form
Texture becomes impact
Precision defines confidence
Ownership is visible
Red, unapologetic.
DIRECTOR Enrique Martín PHOTOGRAPHER Juan Quevedo
ART DIRECTOR Maria Utzella DIT Tony Martín
COLOR GRADING David Olivares VFX Eliana Varela
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